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General Terms
1. Copy Delivery & Approval
Copy Delivery and Approval. Client must deliver to The Right
List the content of the advertisement. Client is contracting
The Right List to broadcast (the "Copy") no less than three
(3) days prior to the desired email broadcast date. All Copy
shall be subject to The Right List’s approval. The Right
List reserves the right to reject any Copy that advertises
or promotes any product or service involving illegal
activity, illegal products, illegal product paraphernalia,
sexual paraphernalia, adult films or other media, gambling,
weapons, illicit activities, chain letters, pyramid fund
raising, or similar types of material. By reserving this
right, The Right List shall not be legally obligated for any
failure to advise Client of the nature of any such Copy.
Further, no Pop Up or Pop Under may be launched by Client
from any hypertext link or URL, which emanates from any
Copy.
2. Details of Broadcast
The email messages broadcast by The Right List shall
identify the source of the recipient’s data collection and
shall contain an opt-out feature that allows the recipient
to electronically communicate his desire to be removed from
the The Right List (or affiliate) database. Under no
circumstances can any contract be altered by any other party
that is not The Right List LLC. All altered contracts will
default to the original contract unless signed by both
parties.
3. Hardware, Software and Database
The Right List
shall obtain and maintain the computer hardware and software
necessary to perform its obligations under these Terms and
Conditions. Such hardware and software shall not be
dedicated hardware or software. Nothing in these Terms and
Conditions shall grant any right, title or interest in or to
The Right List (or affiliate) database, hardware or
software.
4. Payment
Client shall pay
in full the fees charged by The Right List in the invoice.
All Cancelled campaigns will be subject to a 25%
cancellation fee. IF there is a contract the 25% will
be deducted from the duration of the contract length. If
there is a 12 month contract the 25% cancellation fee will
be applied to all 12 months. There are no refunds for
campaigns that have been fulfilled in any way, Client has 2
weeks to
cancel his/her campaign to receive a partial refund. Due to
the fact that we lose money via holding or reserving
semi-exclusive lists we do not offer any refund after 2
weeks. Client agrees to pay all of The Right List
cost of collection of such charges, including without
limitation The Right List reasonable attorneys’ fees. All
data sales are final there will be no refunds in any form
for data that has been delivered to Client.
5. Late Fees
In addition to the terms described in Section 4, if Client
fails to pay the full amount of the charges detailed in any
The Right List invoice within thirty (30) days of such
invoice, Client shall pay The Right List a Late Fee in the
amount of 5% of the charges detailed in such The Right List
invoice.
6. Indemnification
Indemnification by Client.
Client shall
indemnify, defend, and hold harmless The Right List from and
against any and all third party claims, suits, and liabilities
(including all reasonable costs, expenses, and attorneys’ fees
actually paid) arising from or in connection with: (a) the
products and/or services offered/advertised on the Client
Website; (b) the content of the Copy; (c) the content of the
Client website; or (d) Client’s breach of any of its
obligations, representations, or warranties under this
Agreement. The Right List shall promptly notify Client in
writing of all such claims and shall accommodate Client’s
reasonable requests for cooperation and information. The
Right List shall agree to Client’s sole control over the defense
and any settlement of such claims.
Indemnification by The Right List.
Except for claims
indemnified by Client pursuant to this Section 7 above, The
Right List shall indemnify, defend, and hold harmless Client
from and against any and all third party claims, suits, or
liabilities (including all reasonable costs, expenses, and
attorneys’ fees actually paid) arising from or in connection
with: (a) The Right List’s fulfillment of the Client broadcasts;
or (b) The Right List breach of any of its obligations,
representations, or warranties under this Agreement.
Client shall promptly notify The Right List in writing of all
such claims and shall accommodate The Right List reasonable
requests for cooperation and information. Client shall
agree to The Right List’s sole control over the defense and any
settlement of such claims.
7. WARRANTIES
THE RIGHT LIST
MAKES NO WARRANTY WHATSOEVER AS TO THE EMAIL ADVERTISEMENTS,
EXPRESS OR IMPLIED. THIRD PARTIES PROVIDE THE EMAIL
ADVERTISEMENTS ON AN “AS IS” BASIS. THE RIGHT LIST EXPRESSLY
DISCLAIMS ANY WARRANTIES THAT COULD BE IMPLIED IN CONTRACT, IN
LAW OR IN EQUITY, INCLUDING WITHOUT LIMITATION ANY IMPLIED
WARRANTY OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE,
QUALITY, ACCURACY, COMPLETENESS, RELIABILITY OR PERFORMANCE OR
ARISING FROM USAGE OF TRADE, COURSE OF DEALING OR COURSE OF
PERFORMANCE. THE RIGHT LIST LLC. DOES NOT NOR WILL THEY EVER
GUARANTEE CONVERSIONS.
8. LIMITATION OF LIABILITY
IN NO EVENT SHALL
THE RIGHT LIST BE LIABLE FOR INDIRECT, SPECIAL, EXEMPLARY,
CONSEQUENTIAL, INCIDENTAL OR PUNITIVE LOSS, DAMAGE OR EXPENSE
(INCLUDING LOST PROFITS). THE LIMIT OF THE RIGHT LISTS’
LIABILITY (WHETHER IN CONTRACT, TORT, NEGLIGENCE, STRICT
LIABILITY IN TORT OR BY STATUTE OR OTHERWISE) FOR ANY AND ALL
CLAIMS RELATED TO THESE TERMS AND CONDITIONS SHALL NOT IN THE
AGGREGATE EXCEED THE FEES PAID TO THE RIGHT LIST UNDER THE
INVOICE.
9. Force Majeure
Neither party
shall be liable for delays or nonperformance of these Terms and
Conditions caused by strike, fire or accidents, nor shall either
party be liable for delay or nonperformance caused by lack of
availability of materials, fuel or utilities or for any other
cause beyond its control.
10. Assignment
Neither party may assign its rights or obligations under
these Terms and Conditions without the prior written consent
of the other party.
11. Relationship of the Parties
The parties are
independent contracting entities, and there is no
partnership or agency relationship between them.
12. Entire Agreement
Except as modified
or supplemented by a writing executed by both parties, the
Terms and Conditions described herein and in the attached
invoice, incorporated by reference herein, are the only
representations, warranties, and understandings between the
parties with respect to the products and/or services
described herein.
13. Disputes
Each party hereby
waives any right to a trial by jury in the event of any
controversy or claim relating to these Terms and Conditions.
The law of the State of Florida shall apply to any resulting
claim or action, and the exclusive jurisdiction and venue
for any proceeding brought pursuant to these Terms and
Conditions shall be Broward County, Florida.
The Right List
and Client agree that in the event of any inconsistency
between this Agreement and any other agreements between The
Right List and Client, the terms and conditions of
this Agreement in its original form shall control regardless
of details specified or control claims on any other
agreement.
14. Severability
Should any
provisions of these Terms and Conditions be found invalid or
unenforceable, all such provisions are to be enforced to the
maximum extent permitted by law, and beyond such extent
shall be deemed severed from these Terms and Conditions
without affecting the validity or enforceability of any
other provision.
15. Headings
The headings of
these Terms and Conditions are for convenience only and
shall not be used to construe the meaning of this Agreement.
16. Product/service description
is not limited to herein document terms.html, Product/service
description is also disclosed on various sites that outline
miscellaneous company descriptive materials. Materials that can
be witnessed on other pages including, but not limited to
:81/CT00004521MQAA.HTML?D on this domain, our .net company domain,
trlmarketing.net, trlvictory.net, gettrl.net, trlnow.net,
trladvertising.com or trlmarketing.com. Agreement to
these term indicates an agreement to all company
descriptions/procedures pertaining your our services on this and
other relevant sites .
CPM/CPC Terms
1. Definitions.
(a) “Acquisition” has the
meaning set forth on the Invoice.
(b) “Agreement” shall mean these
Terms and Conditions together with the Invoice.
(c) “Client” has the meaning set
forth on the Invoice.
(d) “Client Website” means the
Internet page at the URL provided by Client to The Right
List for inclusion in the Copy.
(e) “Confidential Information”
means any non-public information provided by one party to
the other during the Term. For purposes of this
Agreement, Confidential Information shall not include
information the receiving party can document: (i) was or has
become readily available to the public without restriction
through no fault of the receiving party, its employees, or
its agents; (ii) was received without restriction from a
third party lawfully entitled to possess and disclose such
information; (iii) was rightfully in possession of the
receiving party without restriction prior to the other
party’s disclosure of such information to the receiving
party; or (iv) was disclosed pursuant to the written consent
of the other party.
(f) “Copy”
means the content of the advertisement that Client provides
to The Right List for email broadcast hereunder.
(g) “CPM” means Cost per Thousand e-mails
sent.
(H) “Invoice”
means The Right List invoice signed by Client, and
specifically incorporating these Terms and Conditions
therein.
(i) “Opt-In Email Recipient” means a
person that has consented to receive promotional information
about products and services via e-mail by subscribing at The
Right List affiliate Internet website.
(k) “Privacy Header” means a notice to
recipients of the Copy that informs the recipient: (i) of
the location of such recipient’s subscription to The Right
List affiliate’s opt-in database; and (ii) of an electronic
method by which such recipient can unsubscribe from future
broadcasts. The Privacy Header shall also include a
mechanism by which recipients may electronically communicate
to The Right List the desire to unsubscribe.
2. Term.
This Agreement shall become effective on the date that
Client signs the Invoice and, unless otherwise stated on the
Invoice, shall continue.
3. Copy Delivery and Approval.
Copy Delivery and Approval. Client must deliver to The Right
List the content of the advertisement. Client is contracting
The Right List to broadcast (the "Copy") no less than three
(3) days prior to the desired email broadcast date. All Copy
shall be subject to The Right List approval. The Right List
reserves the right to reject any Copy that advertises or
promotes any product or service involving illegal activity,
illegal products, illegal product paraphernalia, sexual
paraphernalia, adult films or other media, gambling,
weapons, illicit activities, chain letters, pyramid fund
raising, or similar types of material. By reserving this
right, The Right List shall not be legally obligated for any
failure to advise Client of the nature of any such Copy.
Further, no Pop Up or Pop Under may be launched by Client
form any hypertext link or URL, which emanates from any
Copy.
4. Fulfillment.
The Right List shall deliver an e-mail message to Opt-In
Email Recipients on behalf of Client. Such e-mail
message shall contain the Copy, including a tracking URL
that links to the Client Website, and a Privacy Header.
The Right List shall remove recipients that have
communicated a desire to unsubscribe from The Right List’s
database of Opt-In Email Recipients. Except as
otherwise expressly provided in the Invoice, the timing and
frequency of the Client broadcasts, as well as the number
and selection of the Opt-In Email Recipients that will
receive such broadcasts, shall be at sole discretion of The
Right List. The Right List will not offer any refunds for
invoices that have promotional pricing within, once labor
has begun on the campaign (this includes but is not limited
to data-work, creative work, testing and web design. In many
cases during promotions the company earns only enough money
to pay employees for the set up and fulfillment of
campaigns. The
Right List will not jeopardize the performance of other
campaigns loaded on a server for special requests pertaining
to one client. We have the ability to slow down the
broadcast speed for any campaign however the length of time
for one broadcast must not exceed 30 days. If a promotional or free broadcast is
obtained through the order of a dedicated server, client
must have an active dedicated server contract to
utilize and broadcasts the free/promotional broadcast. If a
dedicated server contract reaches its expiration date
without renewal, client can still retrieve the
free/promotional broadcast once he/she signs up again for
another dedicated server contract. Data pertaining to a
purchased campaign will be valid for 2 years from the time
the contract was signed. If the data is not used within that
time period and is no longer available, The Right List is
not responsible and will not offer a refund.
5.
Unjust Enrichment; Liquidated Damages.
Client agrees that
it shall seek to benefit from the Client broadcast only: (a)
to increase exposure of the Client Website, the products
and/or services advertised in the Copy, and Client’s marks;
and (b) to generate Acquisitions.
6. Maintenance of the Client Website.
Client shall make a
good faith effort to ensure the Client Website remains fully
operational and accessible to recipients of the Client
broadcasts during the Term of this Agreement. Further,
during the Term of this Agreement, Client shall make no
changes to the Client Website or to the products and
services offered on the Client Website that would likely
result in a reduction of compensation payable to The Right
List hereunder without The Right List’s express prior
written consent.
7. Hardware, Software, and Database.
The Right List shall
obtain and maintain the computer hardware and software
necessary to perform its obligations under this Agreement.
Such hardware and software will not be dedicated hardware
and software. Nothing in this Agreement shall grant to
Client any right, title, or interest in or to The Right List
hardware, software, or Opt-In Email Recipient database.
8. Payment.
Client shall pay to
The Right List a fee as set forth in the Invoice.
Unless otherwise specified in the Invoice, Client shall pay
each invoice in full within thirty (30) days of receipt.
If Client fails to timely pay the full amount of the charges
detailed in any of The Right List invoices as set forth
herein, Client agrees to pay all of The Right List costs of
collection of such charges, including without limitation The
Right List reasonable attorneys’ fees, and Client agrees to
pay interest on the amount of underpayment/nonpayment at the
rate of eighteen percent (18%) per annum.
9. Indemnification by Client.
Client shall
indemnify, defend, and hold harmless The Right List from and
against any and all third party claims, suits, and
liabilities (including all reasonable costs, expenses, and
attorneys’ fees actually paid) arising from or in connection
with: (a) the products and/or services offered/advertised on
the Client Website; (b) the content of the Copy; (c) the
content of the Client website; or (d) Client’s breach of any
of its obligations, representations, or warranties under
this Agreement. The Right List shall promptly notify
Client in writing of all such claims and shall accommodate
Client’s reasonable requests for cooperation and
information. The Right List shall agree to Client’s
sole control over the defense and any settlement of such
claims.
10. Indemnification by The Right List.
Except for claims
indemnified by Client pursuant to Section 9 above, The Right
List shall indemnify, defend, and hold harmless Client from
and against any and all third party claims, suits, or
liabilities (including all reasonable costs, expenses, and
attorneys’ fees actually paid) arising from or in connection
with: (a) The Right List’s fulfillment of the Client
broadcasts; or (b) The Right List breach of any of its
obligations, representations, or warranties under this
Agreement. Client shall promptly notify The Right List
in writing of all such claims and shall accommodate The
Right List reasonable requests for cooperation and
information. Client shall agree to The Right List’s
sole control over the defense and any settlement of such
claims.
11. No Other Warranties.
EXCEPT AS EXPRESSLY
PROVIDED IN THIS AGREEMENT, THE RIGHT LIST MAKES NO WARRANTY
WHATSOEVER, EXPRESS OR IMPLIED, AS TO THE EMAIL BROADCASTS.
THE RIGHT LIST DISCLAIMS ANY WARRANTIES THAT COULD BE
IMPLIED IN CONTRACT, IN LAW, OR IN EQUITY, INCLUDING WITHOUT
LIMITATION, ANY IMPLIED WARRANTY OF MERCHANTABILITY, FITNESS
FOR A PARTICULAR PURPOSE, QUALITY, ACCURACY, COMPLETENESS,
RELIABILITY, OR PERFORMANCE, OR ARISING FROM USAGE OF TRADE,
COURSE OF DEALING, OR COURSE OF PERFORMANCE.
12. Limitation of Liability.
IN NO EVENT SHALL
EITHER PARTY BE LIABLE FOR INDIRECT, SPECIAL, EXEMPLARY,
CONSEQUENTIAL, INCIDENTAL, OR PUNITIVE LOSS, DAMAGE, OR
EXPENSE (INCLUDING LOST PROFITS), EVEN IF SUCH PARTY HAS
BEEN ADVISED OF THE POSSIBILITY THEREOF. EXCEPT FOR
LIQUIDATED DAMAGES UNDER SECTION 6 AND INTEREST OR
COLLECTION COSTS UNDER SECTION 9 OF THESE TERMS AND
CONDITIONS, THE LIMIT OF EITHER PARTY’S LIABILITY (WHETHER
IN CONTRACT, TORT, OR OTHERWISE) FOR ANY AND ALL CLAIMS
RELATED TO THIS AGREEMENT SHALL NOT IN THE AGGREGATE EXCEED
THE FEES PAYABLE TO THE RIGHT LIST UNDER THIS AGREEMENT.
13. Force Majeure.
Neither party shall
be liable for delays or nonperformance of this Agreement if
such delay or nonperformance was caused by: (a) act of God,
act of war, strike, fire, natural disaster, or accident; (b)
lack of availability of materials, fuel, or utilities; or
(c) any other cause beyond such party’s control.
14. Assignment.
Neither party may
assign its rights or obligations under this Agreement
without the prior written consent of the other party.
15. Relation of the Parties.
The parties are
independent contractors. There is no partnership,
agency, or joint venture relationship between them.
16. Confidentiality.
For a period of
three (3) years, beginning on the date Client signs the
Invoice, each party will keep strictly confidential all
Confidential Information disclosed by the other party,
except to the extent an applicable governmental law, order,
decree, regulation, rule, or process requires disclosure.
In the event of such required disclosure, the receiving
party shall provide written notice thereof to the disclosing
party as soon as reasonably possible, and shall reasonably
cooperate with the disclosing party in resisting the
disclosure of or obtaining confidential treatment for such
Confidential Information.
17. Applicable Law, Jurisdiction, and Venue.
This Agreement shall
be governed by and construed in accordance with the laws of
the State of Florida, without reference to principles of
conflict of laws. The exclusive jurisdiction and venue
for any proceeding brought pursuant to this Agreement shall
be Broward County, Florida.
18. Entire Agreement.
Except as expressly
modified or supplemented by a writing executed by both
parties on or after Client signs the Invoice, the provisions
of these Terms and Conditions and the Invoice are the only
representations, warranties, and understandings between the
parties with respect to the products and/or services
described in this Agreement. The waiver of any breach
or default will not constitute a waiver of any other right
or of any subsequent breach or default.
19. Severability.
Should any provision
of this Agreement be found invalid or unenforceable, all
such provisions are to be enforced to the maximum extent
permitted by law, and beyond such extent shall be deemed
severed from this Agreement without affecting the validity
or enforceability of any other provision.
20. Headings.
The headings and
captions in these Terms and Conditions are for convenience
only and are not to be used to construe the meaning of the
provisions of these Terms and Conditions.
E-mail Append/Data Terms
1.Append Services
Within three (3)
days of executing the The Right List invoice (hereinafter
the “Invoice”), by reference herein, Client shall deliver to
The Right List the Customer Database, defined as a
compilation of records, each consisting of the first and
last name and full physical address of a customer of Client.
The Right List shall provide an email address, when
available, matching each corresponding record, and shall
return the Customer Database to Client in a commercially
expeditious manner, or as otherwise specified in the
Invoice. The Right List shall not transfer the
Customer Database to any third party, nor use the Customer
Database, for any purpose other than as provided in these
Terms and Conditions or the Invoice.
2. Payment
Client shall pay in
full the fees set forth in the Invoice. Such fees
shall be calculated by multiplying the indicated rate by the
number of email addresses The Right List matches and appends
to the Customer Database. If Client fails to pay the full
amount of the charges detailed in any Invoice by the earlier
of fifteen (15) days after receipt of such Invoice or the
time specified on the Invoice, the unpaid amounts of such
Invoice shall accrue interest at a rate of 18% per annum or,
if less, the maximum permitted by law. Additionally,
Client agrees to pay all of The Right List’s cost of
collection of such charges, including without limitation The
Right List’s reasonable attorneys’ fees.
3. Data Sale
Due to the nature of
data all sales are final. Data can very easily be copied and
disseminated. This is not a product that can be returned.
For this reason no refunds will be approved regarding a data
purchase.
4. Indemnification
a. By
Client – Client shall indemnify, defend, and hold harmless
The Right List against all third party claims, actions, and
liabilities (including all reasonable costs, expenses, and
attorneys’ fees) arising from or in connection with: (i)
Client’s sale or resale of, promotion of, or
misrepresentation about the Customer Database; (ii) Client’s
breach of any of its obligations, representations, or
warranties under these Terms and Conditions (including those
set forth in the Invoice); and (iii) any allegation that the
Customer Database and/or any communication with the Customer
Database violates any third party’s Intellectual Property
Rights or privacy rights. The Right List shall
promptly notify Client in writing of all such claims and
shall accommodate Client’s reasonable requests for
cooperation and information.
b. By The
Right List – The Right List shall indemnify, defend, and
hold harmless Client against all third party claims,
actions, and liabilities (including all reasonable costs,
expenses, and attorneys’ fees) arising from or in connection
with: (i) The Right List’s misuse of the Customer Database
in violation of these Terms and Conditions; and (ii) The
Right List breach of any of its obligations,
representations, or warranties under these Terms and
Conditions. Client shall promptly notify The Right
List in writing of all such claims and shall accommodate The
Right List reasonable requests for cooperation and
information.
5. WARRANTIES
THE RIGHT LIST MAKES
NO WARRANTY WHATSOEVER AS TO THE EMAIL ADDRESSES, EXPRESS OR
IMPLIED. THE RIGHT LIST EXPRESSLY DISCLAIMS ANY AND
ALL WARRANTIES THAT COULD BE IMPLIED IN CONTRACT, IN LAW OR
IN EQUITY, INCLUDING WITHOUT LIMITATION ANY IMPLIED WARRANTY
OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE,
QUALITY, ACCURACY, COMPLETENESS, RELIABILITY, OR PERFORMANCE
OR ARISING FROM USAGE OF TRADE, COURSE OF DEALING, OR COURSE
OF PERFORMANCE.
6. LIMITATION OF LIABILITY
IN NO EVENT SHALL
THE RIGHT LIST BE LIABLE FOR INDIRECT, SPECIAL, EXEMPLARY,
CONSEQUENTIAL, INCIDENTAL, OR PUNITIVE LOSS, DAMAGE, OR
EXPENSE (INCLUDING LOST PROFITS). THE LIMIT OF THE
RIGHT LIST’S LIABILITY (WHETHER IN CONTRACT, TORT,
NEGLIGENCE, STRICT LIABILITY IN TORT OR BY STATUTE, OR
OTHERWISE) FOR ANY AND ALL CLAIMS RELATED TO THESE TERMS AND
CONDITIONS OR THE INVOICE SHALL NOT IN THE AGGREGATE EXCEED
THE FEES PAID TO THE RIGHT LIST UNDER THE INVOICE.
7. Force Majeure
Neither party shall
be liable for delays or nonperformance of these Terms and
Conditions, or the accompanying Invoice, caused by strike,
fire, or accidents, nor shall either party be liable for
delay or nonperformance caused by lack of availability of
materials, fuel, or utilities or for any other cause beyond
its control.
8. Assignment
Neither party may
assign its rights or obligations under these Terms and
Conditions without the prior written consent of the other
party.
9. Relationship of the Parties
The parties are
independent contracting entities, and there is no
employment, partnership, or agency relationship between
them.
10. Entire Agreement
Except as modified
or supplemented by a writing executed by both parties, the
Terms and Conditions described herein and in the Invoice are
the only representations, warranties, and understandings
between the parties with respect to the products and/or
services described herein. In the event of any conflict
between these Terms and Conditions and any other document
(including, without limitation, the Invoice and any Client
invoice, insertion order, or purchase order), the provisions
of these Terms and Conditions shall govern.
11. Disputes
Each party hereby
waives any right to a trial by jury in the event of any
controversy or claim relating to these Terms and Conditions.
The law of the State of Florida shall apply to any resulting
claim or action, and the exclusive jurisdiction and venue
for any proceeding brought pursuant to these Terms and
Conditions shall be Broward County, Florida.
12. Severability
Should any
provisions of these Terms and Conditions be found invalid or
unenforceable, all such provisions are to be enforced to the
maximum extent permitted by law, and beyond such extent
shall be deemed severed from these Terms and Conditions
without affecting the validity or enforceability of any
other provision.
13. Headings
The headings of
these Terms and Conditions are for convenience only and
shall not be used to
construe the meaning
of this Agreement.
E-mail Campaign Creative Guidelines and Procedures
1. Text version of the campaign - should be in an ASCII text
format (.txt).
2. HTML version of the campaign - should be in a HTML format
*.html or *.htm.
(we do not accept HTML files created in MS-Word)
3. If the HTML has an images in it, then all images must be
in the email with the text & HTML files.
4. Approval test will be sent within 24hrs after we receive
complete creative.
5. Live Broadcast will be sent within 24hrs after test is
approved by client.
6. Email creative weight should not exceed 50kb
7. Creative Images are to be provided as GIF / JPG or PSD
formats
Copy Approval
Client must deliver
to The Right List the content of the advertisement Client is
contracting The Right List to broadcast (the “Copy”) no less
than three (3) days prior to the desired email broadcast
date. All Copy shall be subject to The Right List’s
approval. The Right List reserves the right to reject
any Copy that advertises or promotes any product or service
involving illegal activity, illegal products, illegal
product paraphernalia, sexual paraphernalia, adult films or
other media, gambling, weapons, illicit activities, chain
letters, pyramid fund raising, or similar types of material.
By reserving this right, The Right List shall not be legally
obligated for any failure to advise Client of the nature of
any such Copy.
Policies and Procedures
Please print and refer to these FAQ's when you have any
questions about your broadcast.
As soon as a creative is approved
it will be loaded on the server for the launch date within the
approval email. It will go out exactly how it was approved. No
need to confirm if anything changes on our end we will let you
know.
Read here to learn the best way to set up
your lead form.
Click here
The
fastest a campaign will go out is 6,000 emails per hour.
Our tracking can be produced 24
hours after the last email is sent.
Creatives work best with 1 or 2
links and just a post card sized image.
No media should be on a landing
page.
Any creative changes could affect
the broadcast date.
We can create lists on the 15th
of every month when we sent out our internal surveys. Other
wise our lists and selects can be found on the following links.
http://www.therightlist.com/target_selects.htm
.
http://www.therightlist.com/ourlists
Subject lines should be under 41
characters including spaces and should not contain any text from
the following link.
http://www.therightlist.com/triggerwords.htm
All of our campaigns are chained
together so we have no idea when one campaign ends and the next
campaign begins. The only time we have any definite answers is
when the campaign is completed. At that point the software sends
us a project log. We can guarantee that the campaign will go out
on the approved date.
Campaigns should have a minimum
1 week idle time prior to any rebroadcast. There is no maximum
time interval between broadcasts.
Although you have specific
dates set in place for campaign rebroadcasts, each rebroadcast
must be approved via email just prior to the broadcast date.
Even if it is as simple as an email sent from your self saying I
approve my rebroadcast to deploy on the date of July 3rd (3 days
prior to the requested rebroadcast date).
All of our data is self
reported data.
Once a broadcast begins we
cannot stop the broadcast. We can slow the broadcast down to 1
email sent per day and then speed the broadcast up when you are
ready. This will give you time to keep us with your orders or
make any changes such as subject line changes.
We can not offer
any campaign analysis until we see the campaign statistics. If a
campaign is scheduled on a specific date it will be sent on that
day unless you hear otherwise. If there are any delivery
problems and your campaign has to be moved to another day you
will receive an email prior to the broadcast time.
Tracking,
we are offering 2 forms of tracking. You will receive tracking
from our server as well as a third party public tracking system.
This will provide you with a second set of statistic from an un
related company. You can read more about this tracking system at
the following link.
http://www.therightlist.com/tracking.htm
We tend to exceed
most expectations with our campaigns and we develop great
relationships with our clients. With that in mind we will do
everything we can to keep you happy and maintain our 88%
residual client base.
Turn around time:
1 Reception of the
signed invoice and payment
2 Creative build/optimization
3 Testing on our end. The optimization and testing can be done
within a day or at the latest 2 days, depending on how backed up
our creative team is.
4 Test approval. This can be done immediately unless you see any
changes that need to be made to the creative.
5 Once we receive your approval we load your creative and data
on our server. So the process could take a day and a half if
everything goes smoothly. However we never want to rush a
campaign we would rather have a few more set up days just incase
something comes up that needs to be tweaked. We load up our
servers in the order that we receive approvals. If 20 people
wanted to get their campaigns out on a Tuesday and there were
only 10 spots left available for that Tuesday, the first 10
approvals would get the server slot. The next 10 would be moved
to Wednesday.
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